Business Book Podcast
Season 1 Episode 9: Author and Intellectual Property Rights Attorney Daniel Steven on Publishing Law
October 13, 2016 04:06 AM PDT
Daniel Steven is an intellectual property rights attorney. He represents all aspects of authors and people in media and intellectual property. Author of four books, Dan previously worked as a book editor and publisher.
Listen to this podcast as Dan takes us through the complex (but crucial) world of publishing law, and how authors and other creatives can protect themselves and their work.Season 1 Episode 8: Michele DeFilippo on Book Design
October 05, 2016 06:49 AM PDT
Michele DeFilippo is an indie book publishing mentor who educates authors on better self-publishing, and author ofPublish Like the Pros. She’s also owner of 1106Design, which was recently named as the only full-service book design firm recommended by IngramSpark.Season 1 Episode 7: How Business Author Ed Gandia Landed On Amazon's Bestseller List
September 28, 2016 06:20 AM PDT
Ed Gandia is co-author of The Wealthy Freelancer and Business Coach and Strategist for freelance Writers and creative Professionals. He and his co-authors leveraged their existing businesses to write, publish and market their book at a time when the economy was taking a nosedive and the global corporate environment was experiencing a massive shift.
Listen to the podcast to learn how Ed and his co-authors as they developed their business book idea and the impact it made on his business.Season 1 Episode 6: How to Craft Great Business Book Titles with Derek Lewis
September 20, 2016 09:44 AM PDT
Your book title can help make or break book sales. Derek explains why authors should invest time in creating the right title for their book and audience. He describes the criteria he uses to evaluate titles, some of the pitfalls authors face, and an exercise to get started on picking your book title.Season 1 Episode 5: Going Down Memory Lane with Business Book Pioneer Jack Covert
September 14, 2016 11:54 PM PDT
Author Jack Covert is founder of 800-CEO-READ, a firm that helps authors navigate the world of book sales. From advertising and promotion to shipping and customization, they help authors understand the marketplace and make the best decisions for their unique objectives and situation.
Jack talks about his start in the publishing world, how he co-wrote The 100 Best Business Books of All Time, and what authors need to successful sell books.Season 1 Episode 4: Literary Agent Cynthia Zigmund on What Publishing Success Takes
September 05, 2016 11:02 AM PDT
Cynthia Zigmund is founding president of Second City Publishing based in Madison, Wisconsin. She represents business authors and works with them through the all phases of the publishing process. Her firm has sold a number of business bestsellers, and is a leading publisher of business books.
Listen to Cynthia’s beginnings as at John, Wiley & Sons and how she fostered her love of business books to eventually found her own literary agency and work with some of today’s leading business authors.Season 1 Episode 3: Derek Lewis on His Five-Step Process for Beating Writer’s Block
August 31, 2016 11:18 PM PDT
Writer’s block is normal and is something any writer can overcome.
Derek takes us through the five steps he uses to ghost write several books a year and coach aspiring authors to write their own books, virtually eliminating writer’s block.Season 1 Episode 2: Monkey C Media CEO Talks about Book Creation and Marketing for Business Authors
August 23, 2016 05:23 AM PDT
Jeniffer Thompson and Derek Lewis cover everything from book trailers, brand building, author platform development, and printing for self-published authors.Season 1 Episode 1: Traditional or Self-Publishing? How Authors Can Get the Best of Best Worlds
August 11, 2016 11:58 AM PDT
Tanya Hall is CEO of Greenleaf Book Group, a hybrid publisher. Named to Publishers Weekly’s 2015 list of independent publishers with the most growth in sales, the company bridges the gap between traditional publishing and self-publishing by offering customized author and distribution services.
Tanya talks to Derek about how her firm helps authors navigate the world of book publishing and marketing.
Print or eBook? Twitter or LinkedIn? Blogging, public speaking, or podcasting? Traditional, self-publishing, or hybrid?
If you’re an author, ghostwriter or aspiring author, today’s publishing environment can feel like a maze that’s hard to navigate.
I’m Derek Lewis, Business Ghostwriter, Author and Entrepreneur. Subscribe to this channel to go behind the scenes as I interview authors, business leaders and publishing industry experts about what it takes to write, publish and market a business book. Topics: Business books, writing, publishing, and marketing for authors and aspiring authors.
Derek lewis' Friends
Subscribe to this Podcast